Denverspeax’s Response to the ALS Ice Bucket Challenge

The PR and Marketing team for the ALS Association have to be jumping for joy; and why the hell not? They’ve raised nearly $80 million US off of the viral Ice Bucket Challenge campaign.

Kids are begging their parents to nominate them. It’s the “in” thing right now.

Who knew spreading the news about charity would be the “in” thing at school? Hey, way to go, ALS team! We feel you surpassed the goal of any of your wildest dreams.

 

In response to multiple nominations from amazing people that we love (I Get Down Clothing & Apparel being one of them!), we have decided NOT to pour clean water over our heads as many households throughout the world suffer from water poverty. Again, this is our stance, and doesn’t need to be yours. However, we have donated to the ALS Foundation, and decided to start a new challenge… Continue reading